NZ Book Trade
September 12, 2017 posted by Unity Wellington

“Why They Buy” article, NZ Bookworld, 1977

“Why They Buy” article, NZ Bookworld, 1977

Article in NZ Bookworld by John Ewan examining the results of a survey into the book-buying habits of 2,200 people in New Zealand’s largest 20 cities. Personal recommendation topped the list of reasons for buyer’s selections – though this would also include some media influence as those recommending books could well have read or heard reviews or advertisements.

“Why They Buy” Article in NZ Bookworld.

Share This Article

Posted By

Unity Books Wellington - Proudly committed to local writing and publishing since 1967, and dedicated to keeping a dangerous variety of world literature too. 100% independent and Wellington owned. Come check us out at 57 Willis St and ask the staff for a recommendation - we know our books.

Related Posts